Developing a sales pipeline
Outline
Your Sales Process
Looking to increase sales and improve retention at your fitness business? An effective sales process is essential to turning prospects into loyal members. Your sales process should be defined, systematic, scalable, and trackable.
Download this guide to develop or improve your sales process, with steps to:
- Create a sales training manual
- Build sales collateral
- Write sales scripts
- Measure your performance
Guide: The Fitness Business Guide to Perfecting Your Sales Process
Staff Training
You now have your sales process business plan ready to go. What comes next? An effective sales process is nothing without a sales training manual for your staff. This manual includes important resources for your team, including your pitch, sales collateral, scripts, and more. If you’re looking to create, or improve your sales process, developing a sales training manual is a great place to start.
Download our free template to access a Microsoft Word document with forms to fill in about your business and sales strategies.
Template: Sales Training for Your Fitness Business
Additional Resources
From Sales-Phobic to Sales-Focused: 3 Simple Tips to Refine Your Sales Process | Mindbody
When I think of the word "sales", I don't immediately light up inside (unless we're talking about sales at Nordstrom). In fact, as a fitness studio owner, I used to wrestle with the idea of selling to our clients. I understood the importance of selling our services, however, I never wanted to seem "too pushy" or "salesy."
Why Personalizing Your Sales and Marketing Process Can Help You Grow | Mindbody
Your studio's success begins and ends with serving the right customers and offering them the right product. To do this, you have to review your analytics to personalize more of your marketing messages and sales strategy. There's a business term that perfectly captures that way of approaching business-it's called Revenue Management (RM).
3 Simple Steps to Help You Hit Your Profit Goals | Mindbody
Do you know how much profit you would like to make next month? What about next quarter? Do you have a plan to achieve that goal? In boutique fitness, driving profits is a delicate balance between driving revenue and controlling costs.
